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B2B Marketing Manager (f/m/d)

Permanent employee, Full-time · Berlin

Why Lhotse

At Lhotse, we reinvent how organizations use data and technology to buy goods and services. 

To achieve that, we are building a SaaS platform at the intersection of procurement, cognitive automation, and FinTech. Check out our website to learn more.

Join us and expected nothing less than:
  • Join an output-oriented, fast-paced, and fun team with diverse experience that is backed and advised by some of Europe’s most prolific entrepreneurs and investors
  • Build software solutions that solve problems faced by millions of employees across all kinds of organizations every day
  • Shape the Lhotse journey from (almost) Day One, working autonomously within a community that will support and challenge you as you grow and develop
  • Enjoy our central office in Berlin Mitte, flexible mobile-work options, and fair compensation

We encourage all team members to stay up-to-date with and teach others about trends and best practices in their area of expertise. See who your future teammates will be: Lhotse on LinkedIn

Your mission

As our first B2B Marketing Manager, you play a key role and are responsible for how we engage with our potential customers and how we position and market our product to them. 

  • Your will establish Lhotse as a flagship B2B brand, through an effective and well-executed marketing & communication strategy
  • You will work closely together with our founders Jan, Can and Henning, as well as the sales and product teams, with you in the driver's seat for all marketing-related topics
  • You are given the huge opportunity to set up and build the high-performing Marketing team at Lhotse on a greenfield


  • Conceiving and executing marketing strategies along an experimentation roadmap on different Growth marketing channels (organic and paid)
  • Take responsibility for lead generation, lead nurturing/pre-qualification and building the necessary connections with the sales team
  • Develop a deep understanding of our audiences, product and goals to define compelling and strategic messaging
  • Leading the development of our automated lead generation engine for our B2B software
  • Build and optimize campaigns that drive business-relevant KPIs, while identifying and implementing automation levers to fuel channel scalability
  • Collaborate with data teams to ensure accurate measurement (tracking & reporting) - and working together on advanced analyses and on brainstorming innovative automation solutions
  • Create and manage content for our multi-channel inbound and outbound lead generation engine
Your profile

You are hyped by new opportunities. Your mindset urges you to take on new challenges and to play a key role in the success of an early-stage tech startup. 

  • You are passionate about (digital) marketing in the context of tech startups and B2B offerings
  • You have several years of relevant experience in fast-paced environments (top performing startups, scaleups, online marketing agencies, etc.) 
  • You have built, scaled or significantly contributed to the growth of B2B brands
  • You are proficient in working with Hubspot Marketing, Sales and CMS Hub, or a quick learner
  • You believe in a healthy mix of intuition and data-based decisions
  • You have an open and empathetic communication style, you care about customer experience, and have a way with words
  • You share our culture based on an open mindset, high standards, pragmatism and true team work
  • You have very strong (C2/native) written and verbal communication skills in German and English
How to apply
  • Send us your CV or LinkedIn profile — whatever you think represents you best
  • Please don’t send a cover letter. Instead, we’d like to read or hear why you want to join Lhotse: a short paragraph or 1 min voice message works
  • Let us know when you would be available to join the team
Your application!
Thank you for your interest in Lhotse. Please fill out the form to submit your application. If you have any problems, you can contact us at

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